Apex Build: Colours Side by Side

We're excited to announce that Apex Build has officially claimed the top spot as our best-selling product, closely followed by the ever-popular Rubber Base Medium and our latest addition, the Fibre Base Coat.

So, what's the secret behind the immense love for this remarkable soak-off builder-in-a-bottle formula? It's all about:

• The luxurious, buttery texture
• A highly pigmented formula that flawlessly conceals imperfections
• Its self-leveling magic, eliminating the need for refining
• The remarkable strength it imparts to even the weakest nails

If you haven't tried it yet, you can experience the magic for yourself for just £99, including VAT, for these six gorgeous colours. 💅 Don't miss out!